Growth Executive

About this role

Not quite right? These jobs in Gurugram match the same skills — apply to a few to improve your chances.

Senior Software Developer - Backend

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Skills you'll use

What you'll do

• Develop personalized communication strategy for ixigo using email, sms, whatsapp, app notifications etc.
• Configure platform & partner discounts & vouchers.
• Manage banners across apps & website for different offers & sale events.
• Launch promotional offers and events to attract new customers.
• Work closely with the cross-functional teams (design, content, ad ops, automation) on campaign requirements, campaign strategy, and how to best execute campaigns. Build a framework for targeting, acquiring, educating and nurturing the user base
• Use data and testing to optimize and improve content and targeting for all customer communications.
• Identify, acquire, and integrate new tools and technologies for marketing automation
• Responsible for safeguarding sensitive company data against unauthorized access, use, or disclosure, and for reporting any suspected security incidents in line with the organization's ISMS (Information Security Management System) policies and procedures

Who can apply

• Strong understanding of mobile apps and user behavior on smartphones/internet
• Hands-on experience with Marketing Automation tools like Clevertap with in-depth knowledge of engagement channels like Email, Push, SMS & Whatsapp.
• Ability to use photoshop or basic image editing tools is another big plus.
• A quidnunc when it comes to news about tech/mar-tech/apps/startups.
• An eye for detail along with high benchmarks for quality.
• Required Skill sets -
• 2-4 years experience in omni-channel marketing management
• Prior experience with CRM and CLM tools like WebEngage, MoEngage and CleverTap is a must have.
• Strong written and verbal communication skills is mandatory
• Able to fit in well within an informal startup environment and to provide hands-on management.

About ixigo

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