Aditya Birla Fashion (Pantaloons)

Digital Marketing Specialist

Job · Full-timeIn OfficeKundaim, Goa, India1-3 years25K/mo2 openingsImmediate / Rolling

About this role

Aditya Birla Fashion (Pantaloons) has an exciting opening for a Digital Marketing Specialist in Kundaim, Goa. This full-time position is ideal for candidates who enjoy planning and running full-funnel digital campaigns and want to make a real impact. You will take ownership of key deliverables…

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Skills you'll use

SEOGoogle AnalyticsGoogle AdsMeta AdsSocial Media MarketingEmail MarketingContent MarketingKeyword ResearchCopywritingAnalytics

What you'll do

Plan and execute campaigns across SEO, social and paid
Create and schedule content across channels
Track and report on campaign performance and ROI
Run keyword and competitor research
Optimise campaigns to improve conversions
Document work clearly and act on feedback

Who can apply

Relevant experience or strong fundamentals in Digital Marketing
Working knowledge of SEO, Google Analytics, Google Ads, Meta Ads
Strong communication skills and a proactive attitude
Ability to work in a team and meet deadlines
Based in or open to working from Kundaim, Goa

Perks & benefits

Competitive SalaryHealth InsuranceLearning & DevelopmentCareer GrowthPerformance IncentivesProfessional Work Culture

Interview & selection process

4 rounds — typical selection flow for this role:

1Round 1 — Application & Resume Screening: apply through the verified link on this page; profiles are shortlisted on fundamentals, skills and fit for the Digital Marketing Specialist role.
2Round 2 — Skills / Technical Interview: assessment of your SEO, Google Analytics, Google Ads and hands-on experience relevant to Digital Marketing.
3Round 3 — Managerial / Panel Round: discussion of past work, problem-solving and how you would perform in this role at Aditya Birla Fashion (Pantaloons).
4Round 4 — HR Discussion: role expectations, compensation, notice period and offer.

About Aditya Birla Fashion (Pantaloons)

About Aditya Birla Fashion (Pantaloons) Aditya Birla Fashion (Pantaloons) is a well-established organisation in the Retail & Fashion sector, known for professional standards, quality and a people-first culture. With operations and hiring connected to Goa, Aditya Birla Fashion (Pantaloons) brings…

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