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Yellow.ai

Digital Marketing Executive

Job · Full-timeWork from HomeKolkata, West Bengal0–2 years28K/mo3 openingsImmediate / as per notice period

About this role

Yellow.ai is hiring a Digital Marketing Executive in Kolkata. This is a full-time, permanent role with real ownership from the first quarter — you will be given work that ships, reviewed by people who know the craft, and the context to understand why it matters. About the role The Digital…

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Skills you'll use

Google AdsMeta AdsSEO BasicsGoogle Analytics 4Campaign ReportingCopywritingExcelAudience TargetingConversion TrackingBudget Management

What you'll do

  • Set up and optimise paid campaigns across channels
  • Track conversions and report cost per result accurately
  • Test creative and audiences in a structured way
  • Maintain campaign documentation and budgets
  • Work with design and content on assets
  • Flag risks and blockers early rather than at the deadline
  • Keep your tracker and status honest, including when something has slipped

Who can apply

  • Any graduate — B.E./B.Tech, B.Sc, B.Com, BBA, BCA or equivalent from a recognised university
  • 0–2 years of relevant experience — internships, academic projects and personal work all count, and 2026 graduates are welcome
  • Working knowledge of Google Ads, Meta Ads, SEO Basics
  • Comfort with Google Ads, Meta Ads Manager and GA4, and the ability to pick up an unfamiliar tool without waiting to be taught it
  • The judgement to know when a problem is yours to solve and when it needs escalating — and to escalate with the relevant detail attached.
  • Attention to detail, ownership and the discipline to document your work
  • Based in Kolkata, West Bengal or willing to relocate (remote candidates across India may also apply)

Perks & benefits

Structured onboarding with a named mentor for the first 90 daysHealth insurance cover for you (and family cover on confirmation)Learning and certification budgetPaid leave, casual leave and public holidaysFlexible working hours around core collaboration timeModern hardware and the tool licences your role needsInternal knowledge sessions and access to senior reviewersClear, written progression criteria rather than an annual surprise

Interview & selection process

4 rounds — typical selection flow for this role:

  1. 1Resume screening and profile shortlisting by the talent acquisition team
  2. 2Technical or practical round based on the day-to-day work of the role
  3. 3Take-home exercise or live problem-solving discussion
  4. 4HR discussion — compensation, notice period, joining date and offer roll-out

About Yellow.ai

Yellow.ai operates in the conversational ai sector and runs an active team in Kolkata. It is a working employer with real customers and real deadlines — the role advertised here exists because there is work that needs doing, not to fill a headcount plan. Industry and what the company…
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