Consumer Insights

About this role

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Skills you'll use

What you'll do

• Consumer Insights Lead, Foresight & Behavioral Insights Unit Bangalore | Reports to Director, User Research | Glance (InMobi)

Who can apply

• Quantitative research design — segmentation (cluster, latent class), conjoint, MaxDiff, survey methodology, sampling design
• Statistical analysis in R, Python, or SPSS — regression, factor analysis, significance testing, weighting
• Survey platform fluency — Qualtrics, Typeform, SurveyMonkey, or equivalent
• Mixed-methods integration — ability to triangulate quant findings with qualitative signals into a single narrative
• Voice of Consumer program design — longitudinal tracking, sentiment monitoring, structured feedback loops
• Data visualization and stakeholder storytelling — comfort with Tableau, Looker, or similar; ability to present to non-technical executives
• Global panel and vendor management — sample sourcing, quality control, fielding across multiple markets
• Personality Traits
• Bridges quant and qual instinctively — neither tribe owns them
• Genuinely curious about consumer behavior, not just numbers

About Glance

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