B2B Marketing Intern

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Skills you'll use

What you'll do

• Work on marketing to a buying committee, over a long cycle, where the metric is pipeline and not likes alongside the core team
• Apply B2B Demand Generation, LinkedIn Marketing, Content Marketing, Lead Nurturing to live, production-facing problems
• Document your work clearly for reviewers and stakeholders
• Participate in reviews and act on the feedback you receive
• Collaborate across engineering, product, design or business as required
• Follow the team's quality, testing and documentation standards

Who can apply

• Pursuing or recently completed BBA/MBA (Marketing), B.A. (Mass Communication/English), B.Com or any graduate
• Graduating batch 2026 or 2027 — final-year students and recent graduates welcome
• 60% / 6.0 CGPA and above preferred; strong project work is considered alongside academics
• Working knowledge of B2B Demand Generation, LinkedIn Marketing, Content Marketing (or a genuine willingness to learn them)
• Exposure to Lead Nurturing, HubSpot or Salesforce, Account-Based Marketing is an advantage
• Clear written and verbal communication in English, and care with detail in your work
• No prior work experience required — this is a fresher-friendly internship
• Based in Puducherry, Puducherry or willing to work from there for the internship period

Perks & benefits

Interview & selection process

3 rounds — typical selection flow for this role:

1. 1Application screening & resume shortlisting by the talent team
2. 2Technical interview on fundamentals and your projects
3. 3HR discussion — stipend, start date, expectations and offer

About AppDirect India

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