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Ipca Laboratories logo — Ipca Laboratories Group Brand Manager at Ipca Laboratories
Ipca Laboratories

Group Brand Manager

Job · Full-timeIn OfficeMysuru, Karnataka8–12 years155K/mo5 openingsImmediate / as per notice period
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About this role

Applications are open for the Group Brand Manager position at Ipca Laboratories in Mysuru. You will join a working commercial team, own a defined brand or therapy area, and see your plans turn into campaigns doctors and patients actually see. About the role As a Group Brand Manager at Ipca…

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Skills you'll use

Group Brand StrategyP&L OwnershipTeam Leadership & MentoringCross-functional LeadershipMarket Research InterpretationDoctor/KOL EngagementBudget ManagementUCPMP ComplianceAgency & Vendor ManagementStakeholder ManagementMarket Access AwarenessMS Excel & PowerPoint

What you'll do

  • Own brand strategy and the marketing P&L for a group of brands within a franchise
  • Lead and develop a team of brand/product managers and executives
  • Set group-level budgets and defend ROI to senior leadership
  • Own key opinion leader (KOL) relationships and advisory-board engagement for the franchise
  • Ensure every campaign across the group clears UCPMP and regulatory review
  • Represent the franchise in cross-functional leadership and market-access reviews
  • Ensure promotional material clears UCPMP and regulatory review before release
  • Track brand performance against prescription and market-share data
  • Brief and manage creative and research agencies to keep campaigns on time and on brand

Who can apply

  • MBA (Marketing) with a science/pharmacy background preferred from a recognised university
  • 8–12 years of experience in pharmaceutical marketing, brand management or a related commercial function — relevant hands-on experience required
  • Working knowledge of Group Brand Strategy, P&L Ownership, Team Leadership & Mentoring
  • Comfort with IQVIA/AWACS data, portfolio brand-tracking dashboards and market-access data and with reading prescription and market-share data
  • Ability to turn a market read into a clear brand plan and defend it to sales and medical stakeholders
  • Attention to detail, ownership and the discipline to document your work
  • Based in Mysuru, Karnataka or willing to relocate

Perks & benefits

Competitive salary as per market benchmarksAnnual performance bonus / variable payHealth insurance for you and your dependantsProvident Fund and statutory benefitsStructured onboarding and brand-management mentorshipTraining and certification support (brand management, UCPMP compliance, digital marketing)Paid leaves and public holidaysField-visit and travel allowance where applicable

Interview & selection process

3 rounds — typical selection flow for this role:

  1. 1Resume screening and profile shortlisting by the talent acquisition team
  2. 2Online assessment — market sizing, brand math and written communication
  3. 3HR discussion — compensation, notice period, joining date and offer roll-out

About Ipca Laboratories

Ipca Laboratories operates in the pharmaceuticals sector and runs an active marketing team in Mysuru. It is an established pharmaceutical employer with a working brand-management function — market data is used to run the business day to day, not filed away in a quarterly deck. Industry and what…
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