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Wockhardt

Group Brand Manager

Job · Full-timeIn OfficeBengaluru, Karnataka8–12 years200K/mo4 openingsImmediate / as per notice period
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About this role

Build your pharmaceutical brand management career at Wockhardt as a Group Brand Manager in Bengaluru. This is a full-time position with genuine ownership from the first month — your own brand or therapy area, your own campaigns, and stakeholders who act on your plan. About the role In this Group…

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Skills you'll use

Group Brand StrategyP&L OwnershipTeam Leadership & MentoringCross-functional LeadershipMarket Research InterpretationDoctor/KOL EngagementBudget ManagementUCPMP ComplianceAgency & Vendor ManagementStakeholder ManagementMarket Access AwarenessMS Excel & PowerPoint

What you'll do

  • Own brand strategy and the marketing P&L for a group of brands within a franchise
  • Lead and develop a team of brand/product managers and executives
  • Set group-level budgets and defend ROI to senior leadership
  • Own key opinion leader (KOL) relationships and advisory-board engagement for the franchise
  • Ensure every campaign across the group clears UCPMP and regulatory review
  • Represent the franchise in cross-functional leadership and market-access reviews
  • Ensure promotional material clears UCPMP and regulatory review before release
  • Track brand performance against prescription and market-share data
  • Brief and manage creative and research agencies to keep campaigns on time and on brand

Who can apply

  • MBA (Marketing) with a science/pharmacy background preferred from a recognised university
  • 8–12 years of experience in pharmaceutical marketing, brand management or a related commercial function — relevant hands-on experience required
  • Working knowledge of Group Brand Strategy, P&L Ownership, Team Leadership & Mentoring
  • Comfort with IQVIA/AWACS data, portfolio brand-tracking dashboards and market-access data and with reading prescription and market-share data
  • Ability to turn a market read into a clear brand plan and defend it to sales and medical stakeholders
  • Attention to detail, ownership and the discipline to document your work
  • Based in Bengaluru, Karnataka or willing to relocate

Perks & benefits

Field-visit and travel allowance where applicableAccess to prescription-audit and market-research tools (IQVIA/AWACS)Clear appraisal cycle and internal mobilityEmployee wellness programmesCycle meetings, brand offsites and cross-functional networkingCompetitive salary as per market benchmarksAnnual performance bonus / variable payHealth insurance for you and your dependants

Interview & selection process

4 rounds — typical selection flow for this role:

  1. 1Resume screening and profile shortlisting by the talent acquisition team
  2. 2Case study — build a one-page brand plan from a sample prescription/market-share dataset
  3. 3Technical interview 1 — brand strategy, positioning and campaign planning
  4. 4HR discussion — compensation, notice period, joining date and offer roll-out

About Wockhardt

Wockhardt operates in the pharmaceuticals sector and runs an active marketing team in Bengaluru. It is an established pharmaceutical employer with a working brand-management function — market data is used to run the business day to day, not filed away in a quarterly deck. Industry and what the…
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