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Customer Insights & CRM Analytics Intern

InternshipIn OfficeIndore, Madhya Pradesh6 months12K/mo11 openingsImmediate / Rolling

About this internship

OYO has an open Customer Insights & CRM Analytics Intern position in Indore for motivated freshers and final-year students. You will work on live customer analytics and segmentation projects and finish with something you can genuinely talk about in interviews. About the role As a Customer Insights…

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Skills you'll use

SQLCustomer Segmentation (RFM)Churn & Retention AnalysisExcelCRM Data (Salesforce / Zoho)Cohort AnalysisPower BISurvey AnalysisCustomer Lifetime Value (CLV)Insight Presentation

What you'll do

  • Work on segmenting customers, measuring retention and explaining why people churn alongside the core team
  • Apply SQL, Customer Segmentation (RFM), Churn & Retention Analysis, Excel to live, production-facing problems
  • Document your work clearly for reviewers and stakeholders
  • Participate in reviews and act on the feedback you receive
  • Collaborate across engineering, product, design or business as required
  • Follow the team's quality, testing and documentation standards

Who can apply

  • Pursuing or recently completed BBA/MBA, B.Sc (Statistics / Economics), B.E./B.Tech or B.Com
  • Graduating batch 2026 or 2027 — final-year students and recent graduates welcome
  • 60% / 6.0 CGPA and above preferred; strong project work is considered alongside academics
  • Working knowledge of SQL, Customer Segmentation (RFM), Churn & Retention Analysis (or a genuine willingness to learn them)
  • Exposure to Excel, CRM Data (Salesforce / Zoho), Cohort Analysis is an advantage
  • Clear written and verbal communication in English, and care with detail in your work
  • No prior work experience required — this is a fresher-friendly internship
  • Based in Indore, Madhya Pradesh or willing to work from there for the internship period

Perks & benefits

Live project experienceExposure to professional tools and workflowsPre-Placement Offer (PPO) opportunityFlexible working hoursNetworking with senior professionalsStructured onboarding and a formal mentor at a large, established employer

Interview & selection process

3 rounds — typical selection flow for this role:

  1. 1Application screening & resume shortlisting by the talent team
  2. 2Technical interview on fundamentals and your projects
  3. 3HR discussion — stipend, start date, expectations and offer

About OYO

OYO operates in the hospitality technology sector and has an active presence in Indore. Interns here are put on real work from the start, because the team's view is that the fastest way to learn a craft is to practise it under people who already do it well — not to watch it from a distance. The…
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