Dentsu India

Marketing Data Analyst

Job · Full-timeIn OfficeLucknow, Uttar Pradesh0–3 years53K/mo3 openingsImmediate / as per notice period

About this role

Applications are open for the Marketing Data Analyst position at Dentsu India in Lucknow. You will join a working marketing analytics team, own a defined set of reports and analyses end to end, and see your findings turn into decisions that people act on. About the role In this Marketing Data…

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Skills you'll use

Google Analytics 4SQLAdvanced ExcelCampaign AnalyticsAttribution ModellingROI & CAC AnalysisPower BIGoogle Ads / Meta ReportingCohort AnalysisData VisualizationStatisticsCommunication

What you'll do

Track and report campaign performance across channels
Measure CAC, ROAS, attribution and channel contribution
Build marketing dashboards the growth team checks daily
Identify wasted spend and optimisation opportunities
Present findings to marketing and leadership
Validate and reconcile numbers before publishing, and document data caveats
Automate recurring reporting to free up time for real analysis
Present findings clearly to non-technical stakeholders

Who can apply

BBA/MBA/B.Com/B.E./B.Tech/B.Sc or an equivalent degree from a recognised university
0–3 years of experience in analytics, reporting or MIS — freshers and 2026 graduates are welcome
Working knowledge of Google Analytics 4, SQL, Advanced Excel
Comfort with Google Analytics, SQL and Excel and with cleaning messy, real-world data
Ability to define a metric precisely and explain a result to a non-technical stakeholder
Attention to detail, ownership and the discipline to document your work
Based in Lucknow, Uttar Pradesh or willing to relocate

Perks & benefits

Provident Fund and statutory benefitsStructured onboarding and mentorshipLearning & certification support (SQL, Power BI, Tableau, cloud)Paid leaves and public holidaysFlexible / hybrid working optionsModern analytics tooling and licensed BI seatsClear appraisal cycle and internal mobilityEmployee wellness programmesStructured onboarding and a formal mentor at a large, established employer

Interview & selection process

3 rounds — typical selection flow for this role:

1Resume screening and profile shortlisting by the talent acquisition team
2Technical interview 2 — BI tooling, dashboard design and metric definition
3HR discussion — compensation, notice period, joining date and offer roll-out

About Dentsu India

Dentsu India operates in the advertising & media sector and runs an active team in Lucknow. It is an established employer with a working analytics function — data is used to run the business day to day, not filed away in a quarterly deck. Industry and what the company does Dentsu India works in…

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