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Aabasoft

Performance Marketing Analyst

Job · Full-timeHybridMadurai, Tamil Nadu0–2 years35K/mo3 openingsImmediate / as per notice period
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About this role

Aabasoft has an opening for a Performance Marketing Analyst in Madurai. If you would rather learn by owning something small and real than by watching from the sidelines, this full-time performance marketing role is built that way. About the role As a Performance Marketing Analyst at Aabasoft, your…

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Skills you'll use

Performance MarketingGoogle AdsMeta AdsCAC & ROAS AnalysisGoogle Analytics 4Advanced ExcelAttribution BasicsA/B TestingSQL BasicsReporting

What you'll do

  • Own reporting for assigned acquisition channels
  • Analyse cost per acquisition and return on ad spend
  • Recommend budget shifts with the numbers behind them
  • Run structured tests on creative and landing pages
  • Maintain dashboards for the marketing team
  • Flag risks and blockers early rather than at the deadline
  • Keep your tracker and status honest, including when something has slipped

Who can apply

  • B.E./B.Tech, BCA/MCA, B.Sc/M.Sc (Statistics / Mathematics) or MBA (Analytics) from a recognised university
  • 0–2 years of relevant experience — internships, academic projects and personal work all count, and 2026 graduates are welcome
  • Working knowledge of Performance Marketing, Google Ads, Meta Ads
  • Comfort with ad platforms, GA4 and spreadsheets, and the ability to pick up an unfamiliar tool without waiting to be taught it
  • The judgement to know when a problem is yours to solve and when it needs escalating — and to escalate with the relevant detail attached.
  • Attention to detail, ownership and the discipline to document your work
  • Based in Madurai, Tamil Nadu or willing to relocate

Perks & benefits

Paid leave, casual leave and public holidaysFlexible working hours around core collaboration timeModern hardware and the tool licences your role needsInternal knowledge sessions and access to senior reviewersClear, written progression criteria rather than an annual surpriseEmployee referral and performance bonus schemesTeam offsites and regular in-person timeSupport for internal mobility across teams

Interview & selection process

4 rounds — typical selection flow for this role:

  1. 1Resume screening and profile shortlisting by the talent acquisition team
  2. 2Discussion with the hiring manager on how you approach problems and work with others
  3. 3Team fit conversation with two or three future colleagues
  4. 4HR discussion — compensation, notice period, joining date and offer roll-out

About Aabasoft

Aabasoft operates in the it services sector and runs an active team in Madurai. It is a working employer with real customers and real deadlines — the role advertised here exists because there is work that needs doing, not to fill a headcount plan. Industry and what the company does Aabasoft works…
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