HDFC Life Insurance

Product Marketing Intern

InternshipIn OfficeMandi, Himachal Pradesh3 months20K/mo2 openingsImmediate / Rolling

About this internship

Start your career in product marketing with HDFC Life Insurance as a Product Marketing Intern in Mandi. You will sit with a working team, use the same tools and systems they do, and own a defined piece of work from day one. About the role As a Product Marketing Intern at HDFC Life Insurance, your…

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Skills you'll use

Positioning & MessagingCompetitive AnalysisGo-To-Market PlanningSales Enablement CollateralCustomer ResearchCase Study WritingLaunch CoordinationContent StrategyProduct AnalyticsCopywriting

What you'll do

Work on positioning the product and arming sales with material that lands alongside the core team
Apply Positioning & Messaging, Competitive Analysis, Go-To-Market Planning, Sales Enablement Collateral to live, production-facing problems
Document your work clearly for reviewers and stakeholders
Participate in reviews and act on the feedback you receive
Collaborate across engineering, product, design or business as required
Follow the team's quality, testing and documentation standards

Who can apply

Pursuing or recently completed BBA/MBA (Marketing), B.E./B.Tech, B.A. (Mass Comm), B.Com or any graduate with marketing projects — 2026 freshers & final-year students welcome
Working knowledge of Positioning & Messaging, Competitive Analysis, Go-To-Market Planning (or a genuine willingness to learn them)
Strong fundamentals in your discipline and clear problem-solving ability
Care with detail and the discipline to document your work
Clear written and verbal communication in English
Based in or willing to work from Mandi, Himachal Pradesh

Perks & benefits

Pre-Placement Offer (PPO) opportunityFlexible working hoursNetworking with senior professionalsInternship CertificateLetter of Recommendation

Interview & selection process

4 rounds — typical selection flow for this role:

1Application screening & resume shortlisting by the talent team
2Online aptitude / domain assessment
3Technical interview on fundamentals and your projects
4HR discussion — stipend, start date, expectations and offer

About HDFC Life Insurance

HDFC Life Insurance operates in the life insurance sector and has an active presence in Mandi. Interns here are put on real work from the start, because the team's view is that the fastest way to learn a craft is to practise it under people who already do it well — not to watch it from a…

Visit HDFC Life Insurance’s official website ↗

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