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Top cities for fresher jobs in India include Bangalore, Mumbai, Hyderabad, Delhi-NCR (Noida/Gurgaon), Pune, and Chennai. Bangalore leads for IT roles, while Mumbai and Delhi are strong for Finance and Marketing.

Freshworks

Marketing Data Analyst

Job · Full-timeWork from HomeKolkata, West Bengal0–3 years51K/mo1 openingImmediate / as per notice period

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About this role

Join Freshworks in Kolkata as a Marketing Data Analyst. The role sits close to the business: you will define the metrics, build the reporting behind them, and be the person the team asks when a number looks wrong. About the role This Marketing Data Analyst role is hands-on and delivery-focused…

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Skills you'll use

Google Analytics 4SQLAdvanced ExcelCampaign AnalyticsAttribution ModellingROI & CAC AnalysisPower BIGoogle Ads / Meta ReportingCohort AnalysisData VisualizationStatisticsCommunication

What you'll do

Track and report campaign performance across channels
Measure CAC, ROAS, attribution and channel contribution
Build marketing dashboards the growth team checks daily
Identify wasted spend and optimisation opportunities
Present findings to marketing and leadership
Validate and reconcile numbers before publishing, and document data caveats
Automate recurring reporting to free up time for real analysis
Present findings clearly to non-technical stakeholders

Who can apply

BBA/MBA/B.Com/B.E./B.Tech/B.Sc or an equivalent degree from a recognised university
0–3 years of experience in analytics, reporting or MIS — freshers and 2026 graduates are welcome
Working knowledge of Google Analytics 4, SQL, Advanced Excel
Comfort with Google Analytics, SQL and Excel and with cleaning messy, real-world data
Ability to define a metric precisely and explain a result to a non-technical stakeholder
Attention to detail, ownership and the discipline to document your work
Based in Kolkata, West Bengal or willing to relocate (remote candidates across India may also apply)

Perks & benefits

Clear appraisal cycle and internal mobilityEmployee wellness programmesTeam offsites and networking opportunitiesCompetitive salary as per market benchmarksAnnual performance bonus / variable payHealth insurance for you and your dependantsProvident Fund and statutory benefitsStructured onboarding and mentorship

Interview & selection process

3 rounds — typical selection flow for this role:

1Resume screening and profile shortlisting by the talent acquisition team
2Technical interview 2 — BI tooling, dashboard design and metric definition
3HR discussion — compensation, notice period, joining date and offer roll-out

About Freshworks

Freshworks is a global software-as-a-service company providing customer and employee experience products, headquartered in Chennai and listed on Nasdaq. Industry and what the company does Freshworks works in saas, serving its customers and partners through teams spread across technology, data and…

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