Manager - Entertainment PRS, Tamil GEC

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Skills you'll use

What you'll do

• Creating revenue business plan across portfolio, defining the pricing strategy along with the Channel PRS Head for the channel/cluster basis organization objectives, budget for the year, market scenario, competition, etc. in order to ensure the sales organization achieves overall revenue target.
• Driving the channel pricing agenda - setting benchmarks, providing inputs and sign-offs on deals, and participating in deal negotiations as and when required
• Build client wise strategy/ deal structuring for the channel which includes creating and recommending client pricing options for individual client deals, building monthly client packages including decisions on what time bands to allocate to each client based on what works for their target segments and track deviations in delivery
• Build sponsor packages for impact shows and ensure maximum monetization for each property on the channel
• Build band wise revenue budget, show and property wise pricing including determination of sponsor packages
• Create and maintain strategies based on key genres to help understand the genre behavior, trends, movements etc. that may have impact on business.
• Building bottom-up revenue plans for the fiscal, quarter & month
• Tracking performance vs. annual plan, revising forecasts etc.
• Developing insights into the genre & channel deliveries to develop customized pitches for clients
• Creating & implementing trade marketing agenda for the channel – Mailers, On Air promos, Trade events etc.

Who can apply

• Strategic planning
• Influencing Skills
• Result Orientation
• Negotiation Skills
• Analytical thinking
• Strategic planning
• * Preferred Education & Experience

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