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National Payments Corporation of India (NPCI) logo — National Payments Corporation of India (NPCI) Search Engine Marketing Intern at National Payments Corporation of India (NPCI)
National Payments Corporation of India (NPCI)

Search Engine Marketing Intern

InternshipHybridKota, Rajasthan3 months19K/mo15 openingsImmediate / Rolling

About this internship

Join National Payments Corporation of India (NPCI) in Kota as a Search Engine Marketing Intern. This entry-level internship is designed for students and recent graduates who learn best by building, shipping and getting real feedback on search engine marketing work. About the role As a Search…

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Skills you'll use

Google AdsKeyword ResearchAd CopywritingBid ManagementQuality ScoreConversion TrackingNegative KeywordsGoogle Analytics 4ExcelCampaign Reporting

What you'll do

  • Work on bidding on intent, and killing the keywords that spend without converting alongside the core team
  • Apply Google Ads, Keyword Research, Ad Copywriting, Bid Management to live, production-facing problems
  • Document your work clearly for reviewers and stakeholders
  • Participate in reviews and act on the feedback you receive
  • Collaborate across engineering, product, design or business as required
  • Follow the team's quality, testing and documentation standards

Who can apply

  • Pursuing or recently completed BBA/MBA (Marketing), B.A. (Mass Communication/English), B.Com or any graduate
  • Graduating batch 2026 or 2027 — final-year students and recent graduates welcome
  • 60% / 6.0 CGPA and above preferred; strong project work is considered alongside academics
  • Working knowledge of Google Ads, Keyword Research, Ad Copywriting (or a genuine willingness to learn them)
  • Exposure to Bid Management, Quality Score, Conversion Tracking is an advantage
  • Clear written and verbal communication in English, and care with detail in your work
  • No prior work experience required — this is a fresher-friendly internship
  • Based in Kota, Rajasthan or willing to work from there for the internship period

Perks & benefits

Flexible working hoursNetworking with senior professionalsInternship CertificateLetter of RecommendationMentorship from a named mentorStructured onboarding and a formal mentor at a large, established employer

Interview & selection process

3 rounds — typical selection flow for this role:

  1. 1Application screening & resume shortlisting by the talent team
  2. 2Technical interview on fundamentals and your projects
  3. 3HR discussion — stipend, start date, expectations and offer

About National Payments Corporation of India (NPCI)

National Payments Corporation of India (NPCI) operates in the payments infrastructure sector and has an active presence in Kota. Interns here are put on real work from the start, because the team's view is that the fastest way to learn a craft is to practise it under people who already do it well —…
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