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Hetero Healthcare logo — Hetero Healthcare Product Manager at Hetero Healthcare
Hetero Healthcare

Product Manager

Job · Full-timeWork from HomeThrissur, Kerala3–6 years74K/mo3 openingsImmediate / as per notice period

About this role

Join Hetero Healthcare in Thrissur as a Product Manager. The role sits close to the business: you will define the brand strategy, brief the campaigns and agencies behind it, and be the person the field team looks to when a launch needs direction. About the role As a Product Manager at Hetero…

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Skills you'll use

Product Lifecycle ManagementLaunch PlanningMarket Research InterpretationPositioning & MessagingSales Training SupportPrescription Data AnalysisBudget ManagementUCPMP Compliance AwarenessAgency ManagementCompetitor AnalysisMS Excel & PowerPointCross-functional Coordination

What you'll do

  • Own the launch plan and lifecycle strategy for an assigned product portfolio
  • Translate market research into product positioning and field messaging
  • Train and align the sales team on product USPs and objection handling
  • Track prescription trends and adjust the plan as the market shifts
  • Coordinate with regulatory and medical teams to keep claims compliant
  • Manage the product marketing budget and report performance to leadership
  • Ensure promotional material clears UCPMP and regulatory review before release
  • Track brand performance against prescription and market-share data
  • Brief and manage creative and research agencies to keep campaigns on time and on brand

Who can apply

  • B.Pharm/MBA (Marketing or Pharma Management) from a recognised university
  • 3–6 years of experience in pharmaceutical marketing, brand management or a related commercial function — relevant hands-on experience required
  • Working knowledge of Product Lifecycle Management, Launch Planning, Market Research Interpretation
  • Comfort with IQVIA/AWACS data, MS Excel and launch-planning tools and with reading prescription and market-share data
  • Ability to turn a market read into a clear brand plan and defend it to sales and medical stakeholders
  • Attention to detail, ownership and the discipline to document your work
  • Based in Thrissur, Kerala or willing to relocate (remote candidates across India may also apply)

Perks & benefits

Access to prescription-audit and market-research tools (IQVIA/AWACS)Clear appraisal cycle and internal mobilityEmployee wellness programmesCycle meetings, brand offsites and cross-functional networkingCompetitive salary as per market benchmarksAnnual performance bonus / variable payHealth insurance for you and your dependantsProvident Fund and statutory benefits

Interview & selection process

5 rounds — typical selection flow for this role:

  1. 1Resume screening and profile shortlisting by the talent acquisition team
  2. 2Technical interview 1 — brand strategy, positioning and campaign planning
  3. 3Technical interview 2 — UCPMP compliance, promotional material review and agency management
  4. 4Business / stakeholder round — how you align a brand plan with the sales field force
  5. 5HR discussion — compensation, notice period, joining date and offer roll-out

About Hetero Healthcare

Hetero Healthcare operates in the pharmaceuticals sector and runs an active marketing team in Thrissur. It is an established pharmaceutical employer with a working brand-management function — market data is used to run the business day to day, not filed away in a quarterly deck. Industry and what…
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