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Caplin Point Laboratories logo — Caplin Point Laboratories Marketing Head at Caplin Point Laboratories
Caplin Point Laboratories

Marketing Head

Job · Full-timeIn OfficeNavi Mumbai, Maharashtra12–18 years260K/mo1 openingImmediate / as per notice period
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About this role

Applications are open for the Marketing Head position at Caplin Point Laboratories in Navi Mumbai. You will join a working commercial team, own a defined brand or therapy area, and see your plans turn into campaigns doctors and patients actually see. About the role This Marketing Head role is…

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Skills you'll use

Divisional Marketing StrategyP&L OwnershipOrganisation LeadershipCross-functional LeadershipMarket Access StrategyDoctor/KOL EngagementBudget ManagementUCPMP ComplianceAgency & Vendor ManagementStakeholder & Board ReportingNew-launch StrategyTeam Building

What you'll do

  • Set marketing strategy and priorities for the full division or franchise
  • Build, lead and develop the marketing organisation — group/brand/product managers and executives
  • Own the divisional marketing P&L and report performance to senior leadership
  • Set the division's new-launch and market-access strategy
  • Own the executive-level relationship with key opinion leaders and medical societies
  • Ensure the division's promotional practices meet UCPMP and regulatory standards
  • Ensure promotional material clears UCPMP and regulatory review before release
  • Track brand performance against prescription and market-share data
  • Brief and manage creative and research agencies to keep campaigns on time and on brand

Who can apply

  • MBA (Marketing) with a science/pharmacy background preferred from a recognised university
  • 12–18 years of experience in pharmaceutical marketing, brand management or a related commercial function — relevant hands-on experience required
  • Working knowledge of Divisional Marketing Strategy, P&L Ownership, Organisation Leadership
  • Comfort with IQVIA/AWACS data, portfolio dashboards and leadership-level planning tools and with reading prescription and market-share data
  • Ability to turn a market read into a clear brand plan and defend it to sales and medical stakeholders
  • Attention to detail, ownership and the discipline to document your work
  • Based in Navi Mumbai, Maharashtra or willing to relocate

Perks & benefits

Training and certification support (brand management, UCPMP compliance, digital marketing)Paid leaves and public holidaysField-visit and travel allowance where applicableAccess to prescription-audit and market-research tools (IQVIA/AWACS)Clear appraisal cycle and internal mobilityEmployee wellness programmesCycle meetings, brand offsites and cross-functional networkingCompetitive salary as per market benchmarks

Interview & selection process

5 rounds — typical selection flow for this role:

  1. 1Resume screening and profile shortlisting by the talent acquisition team
  2. 2Hiring manager discussion — role expectations, ownership and team fit
  3. 3Online assessment — market sizing, brand math and written communication
  4. 4Case study — build a one-page brand plan from a sample prescription/market-share dataset
  5. 5HR discussion — compensation, notice period, joining date and offer roll-out

About Caplin Point Laboratories

Caplin Point Laboratories operates in the pharmaceuticals sector and runs an active marketing team in Navi Mumbai. It is an established pharmaceutical employer with a working brand-management function — market data is used to run the business day to day, not filed away in a quarterly…
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