Market Research Executive
About this role
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Skills you'll use
What you'll do
- Design and run doctor and patient surveys for assigned therapy areas
- Analyse prescription-audit (IQVIA/AWACS) data to track brand and competitor share
- Size new market opportunities and present findings to the brand team
- Track competitive launches, pricing and promotional activity
- Turn raw research data into a clear recommendation for brand strategy
- Ensure promotional material clears UCPMP and regulatory review before release
- Track brand performance against prescription and market-share data
- Brief and manage creative and research agencies to keep campaigns on time and on brand
Who can apply
- B.Pharm/B.Sc/BBA/MBA (Marketing) from a recognised university
- 1–4 years of experience in pharmaceutical marketing, brand management or a related commercial function — relevant hands-on experience required
- Working knowledge of IQVIA/AWACS Data Analysis, Survey Design, Doctor Panel Research
- Comfort with IQVIA/AWACS prescription-audit data, MS Excel and survey tools and with reading prescription and market-share data
- Ability to turn a market read into a clear brand plan and defend it to sales and medical stakeholders
- Attention to detail, ownership and the discipline to document your work
- Based in Lucknow, Uttar Pradesh or willing to relocate
Perks & benefits
Interview & selection process
4 rounds — typical selection flow for this role:
- 1Resume screening and profile shortlisting by the talent acquisition team
- 2Business / stakeholder round — how you align a brand plan with the sales field force
- 3Hiring manager discussion — role expectations, ownership and team fit
- 4HR discussion — compensation, notice period, joining date and offer roll-out
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