Performance Marketing Intern

About this internship

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Skills you'll use

What you'll do

• Plan and execute paid campaigns on Meta, Google (Search, Display, YouTube) and LinkedIn
• Create detailed media plans aligned with client goals, budgets and timelines
• Strategise campaign structures, targeting and ad creatives to maximise ROI
• Monitor campaign performance, analyse data and prepare weekly/monthly reports
• Optimise campaigns continuously through A/B testing, audience segmentation and bid adjustments
• Stay updated with the latest ad platform features, trends and best practices
• Collaborate with the design and content team on ad creatives
• Manage campaign budgets efficiently and ensure proper pacing

Who can apply

• Strong analytical ability and comfort working with campaign data
• Genuine interest in paid advertising and performance marketing
• Familiarity with Meta, Google or LinkedIn ad platforms (advantageous)
• Ability to create media plans aligned to goals, budgets and timelines
• Understanding of campaign structure, targeting and creative strategy
• Comfort preparing weekly and monthly performance reports
• Knowledge of A/B testing and audience segmentation concepts
• Ability to manage budgets and maintain proper campaign pacing
• Willingness to stay current with fast-changing ad platform features
• Available to work in Coimbatore, Chennai, Bangalore or Hyderabad

Perks & benefits

About Innovkraft

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