Content Writing & Copywriting Intern at ICICI Bank

About this internship

Skills you'll use

What you'll do

• Write copy for campaigns, web pages and ads.
• Research audiences and sharpen messaging.
• Edit and proofread to a consistent brand voice.
• Test headline and copy variants.
• Document your work so the next person can pick it up

Who can apply

• Education: pursuing or completed a degree in Journalism, Mass Communication, English or a related field
• Graduation year: 2025, 2026 or 2027 batch
• Minimum 60% / 6.0 CGPA (relaxable for candidates with strong practical projects)
• Technical skills: working knowledge of Copywriting, Content Writing, SEO Writing, Editing
• Soft skills: clear written communication, ownership, willingness to document work
• Experience: none required — freshers welcome; prior projects or certifications are a plus

Perks & benefits

Interview & selection process

1. 1The selection process for the Content Writing & Copywriting Intern role at ICICI Bank is merit-based and typically runs over 4 stages: Round 1: Application & Resume Screening — apply through this page; profiles are shortlisted on fundamentals, projects and role fit. Round 2: Online Assessment — aptitude plus role-specific questions covering Copywriting, Content Writing, SEO Writing. Round 3: Technical / Functional Interview — a discussion of your projects and practical scenarios covering Copywriting, Content Writing, SEO Writing, Editing, Research. Expect "how would you approach this?" rather than definitions. Round 4: HR Discussion — role expectations, stipend, start date, location and offer. Shortlisted candidates are contacted after applying. There are no charges at any stage of the process — ICICI Bank never asks candidates for money.

About ICICI Bank

Searching for “ICICI Bank internships” or “internship at ICICI Bank”? You’re in the right place.