Aditya Birla Fashion and Retail

Marketing Analytics Intern

InternshipWork from HomeCoimbatore, Tamil Nadu3 months9K/mo9 openingsImmediate / Rolling

About this internship

Start your career in marketing analytics and campaign performance with Aditya Birla Fashion and Retail as a Marketing Analytics Intern in Coimbatore. You will sit with a working team, use the same tools and systems they do, and own a defined piece of work from day one. About the role As a…

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Skills you'll use

Google Analytics 4ExcelSQLCampaign Performance AnalysisROI & CAC MetricsGoogle Ads & Meta Ads ReportingAttribution BasicsPower BI / Looker StudioCohort AnalysisData Storytelling

What you'll do

Work on measuring campaign performance across channels and finding where the marketing budget actually works alongside the core team
Apply Google Analytics 4, Excel, SQL, Campaign Performance Analysis to live, production-facing problems
Document your work clearly for reviewers and stakeholders
Participate in reviews and act on the feedback you receive
Collaborate across engineering, product, design or business as required
Follow the team's quality, testing and documentation standards

Who can apply

Pursuing or recently completed BBA/MBA (Marketing), B.Com, B.E./B.Tech or B.Sc (Statistics)
Graduating batch 2026 or 2027 — final-year students and recent graduates welcome
60% / 6.0 CGPA and above preferred; strong project work is considered alongside academics
Working knowledge of Google Analytics 4, Excel, SQL (or a genuine willingness to learn them)
Exposure to Campaign Performance Analysis, ROI & CAC Metrics, Google Ads & Meta Ads Reporting is an advantage
Clear written and verbal communication in English, and care with detail in your work
No prior work experience required — this is a fresher-friendly internship
Based in Coimbatore, Tamil Nadu or willing to work from there for the internship period

Perks & benefits

Letter of RecommendationMentorship from a named mentorLive project experienceExposure to professional tools and workflowsPre-Placement Offer (PPO) opportunity

Interview & selection process

3 rounds — typical selection flow for this role:

1Application screening & resume shortlisting by the talent team
2Discussion with the hiring manager on the role and your fit
3HR discussion — stipend, start date, expectations and offer

About Aditya Birla Fashion and Retail

Aditya Birla Fashion and Retail operates in the fashion retail sector and has an active presence in Coimbatore. Interns here are put on real work from the start, because the team's view is that the fastest way to learn a craft is to practise it under people who already do it well — not to watch it…

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