Serum Institute of India has an opening for a Brand Manager in Lucknow. If you enjoy reading prescription data, building a brand plan and working closely with the field force to make it land, this full-time pharmaceutical brand management role will suit you.
About the role
As a Brand Manager at…
About Serum Institute of India
Serum Institute of India is hiring a Brand Manager in Lucknow — a full-time pharmaceutical marketing role working in IQVIA/AWACS data, MS Excel and brand-tracking dashboards, with an indicative CTC of 8.6 LPA–15.6 LPA and 5 openings.
B.Pharm/MBA (Marketing or Pharma Management) graduates with 4–8 years of relevant experience, based in Lucknow or willing to relocate. You should be comfortable with Brand Strategy & Positioning, P&L Ownership, Market Research Interpretation, able to work independently on a defined brand or therapy area, and able to defend that plan to sales and medical stakeholders. Candidates from adjacent functions (medical representative, sales training, market research) with the right commercial instincts are encouraged to apply.
Perks
Access to prescription-audit and market-research tools (IQVIA/AWACS)Clear appraisal cycle and internal mobilityEmployee wellness programmesCycle meetings, brand offsites and cross-functional networkingCompetitive salary as per market benchmarksAnnual performance bonus / variable payHealth insurance for you and your dependantsProvident Fund and statutory benefits
Interview & Selection Process
5 rounds — typical selection flow for this role:
1Resume screening and profile shortlisting by the talent acquisition team
2Technical interview 1 — brand strategy, positioning and campaign planning
3Technical interview 2 — UCPMP compliance, promotional material review and agency management
4Business / stakeholder round — how you align a brand plan with the sales field force
5HR discussion — compensation, notice period, joining date and offer roll-out