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Trendlyne

Brand Strategy Intern

InternshipIn OfficeKolkata, West Bengal6 months11K/mo6 openingsImmediate / Rolling

About this internship

Start your career in brand strategy with Trendlyne as a Brand Strategy Intern in Kolkata. You will sit with a working team, use the same tools and systems they do, and own a defined piece of work from day one. About the role As a Brand Strategy Intern at Trendlyne, your core focus will be deciding…

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Skills you'll use

Brand PositioningMarket ResearchCompetitive AnalysisConsumer InsightsMessaging FrameworksSurvey DesignPowerPointCopywritingTrend AnalysisPresentation

What you'll do

  • Work on deciding what the brand stands for, and what it will therefore refuse to say alongside the core team
  • Apply Brand Positioning, Market Research, Competitive Analysis, Consumer Insights to live, production-facing problems
  • Document your work clearly for reviewers and stakeholders
  • Participate in reviews and act on the feedback you receive
  • Collaborate across engineering, product, design or business as required
  • Follow the team's quality, testing and documentation standards

Who can apply

  • Pursuing or recently completed BBA/MBA (Marketing), B.A. (Mass Communication/English), B.Com or any graduate
  • Graduating batch 2025, 2026 or 2027 — final-year students and recent graduates welcome
  • 60% / 6.0 CGPA and above preferred; strong project work is considered alongside academics
  • Working knowledge of Brand Positioning, Market Research, Competitive Analysis (or a genuine willingness to learn them)
  • Exposure to Consumer Insights, Messaging Frameworks, Survey Design is an advantage
  • Clear written and verbal communication in English, and care with detail in your work
  • No prior work experience required — this is a fresher-friendly internship
  • Based in Kolkata, West Bengal or willing to work from there for the internship period

Perks & benefits

Pre-Placement Offer (PPO) opportunityFlexible working hoursNetworking with senior professionalsInternship CertificateLetter of RecommendationBroad ownership and direct exposure to founders and senior decision-makers

Interview & selection process

4 rounds — typical selection flow for this role:

  1. 1Application screening & resume shortlisting by the talent team
  2. 2Technical interview on fundamentals and your projects
  3. 3Practical assignment or case study with a short walkthrough
  4. 4HR discussion — stipend, start date, expectations and offer

About Trendlyne

Trendlyne operates in the fintech & capital markets sector and has an active presence in Kolkata. Interns here are put on real work from the start, because the team's view is that the fastest way to learn a craft is to practise it under people who already do it well — not to watch it from a…
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