Gramophone

Brand Strategy Intern

InternshipHybridChennai, Tamil Nadu2 months25K/mo10 openingsImmediate / Rolling

About this internship

Gramophone is hiring a Brand Strategy Intern in Chennai — a hands-on, mentor-led internship built for students and 2026 freshers who want real exposure to brand strategy rather than a certificate-only programme. About the role As a Brand Strategy Intern at Gramophone, your core focus will be…

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Skills you'll use

Brand PositioningMarket ResearchCompetitive AnalysisConsumer InsightsMessaging FrameworksSurvey DesignPowerPointCopywritingTrend AnalysisPresentation

What you'll do

Work on deciding what the brand stands for, and what it will therefore refuse to say alongside the core team
Apply Brand Positioning, Market Research, Competitive Analysis, Consumer Insights to live, production-facing problems
Document your work clearly for reviewers and stakeholders
Participate in reviews and act on the feedback you receive
Collaborate across engineering, product, design or business as required
Follow the team's quality, testing and documentation standards

Who can apply

Pursuing or recently completed BBA/MBA (Marketing), B.A. (Mass Communication/English), B.Com or any graduate
Graduating batch 2026 or 2027 — final-year students and recent graduates welcome
60% / 6.0 CGPA and above preferred; strong project work is considered alongside academics
Working knowledge of Brand Positioning, Market Research, Competitive Analysis (or a genuine willingness to learn them)
Exposure to Consumer Insights, Messaging Frameworks, Survey Design is an advantage
Clear written and verbal communication in English, and care with detail in your work
No prior work experience required — this is a fresher-friendly internship
Based in Chennai, Tamil Nadu or willing to work from there for the internship period

Perks & benefits

Exposure to professional tools and workflowsPre-Placement Offer (PPO) opportunityFlexible working hoursNetworking with senior professionalsInternship CertificateDirect access to the team that owns the data you work on

Interview & selection process

3 rounds — typical selection flow for this role:

1Application screening & resume shortlisting by the talent team
2Online aptitude / domain assessment
3HR discussion — stipend, start date, expectations and offer

About Gramophone

Gramophone operates in the manufacturing sector and has an active presence in Chennai. Interns here are put on real work from the start, because the team's view is that the fastest way to learn a craft is to practise it under people who already do it well — not to watch it from a distance. The…

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