Dr. Reddy's Laboratories

Brand Strategy Intern

InternshipIn OfficeGandhinagar, Gujarat6 months18K/mo7 openingsImmediate / Rolling

About this internship

Start your career in brand strategy with Dr. Reddy's Laboratories as a Brand Strategy Intern in Gandhinagar. You will sit with a working team, use the same tools and systems they do, and own a defined piece of work from day one. About the role As a Brand Strategy Intern at Dr. Reddy's…

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Skills you'll use

Brand PositioningMarket ResearchCompetitive AnalysisConsumer InsightsMessaging FrameworksSurvey DesignPowerPointCopywritingTrend AnalysisPresentation

What you'll do

Work on deciding what the brand stands for, and what it will therefore refuse to say alongside the core team
Apply Brand Positioning, Market Research, Competitive Analysis, Consumer Insights to live, production-facing problems
Document your work clearly for reviewers and stakeholders
Participate in reviews and act on the feedback you receive
Collaborate across engineering, product, design or business as required
Follow the team's quality, testing and documentation standards

Who can apply

Pursuing or recently completed BBA/MBA (Marketing), B.A. (Mass Communication/English), B.Com or any graduate
Graduating batch 2025, 2026 or 2027 — final-year students and recent graduates welcome
60% / 6.0 CGPA and above preferred; strong project work is considered alongside academics
Working knowledge of Brand Positioning, Market Research, Competitive Analysis (or a genuine willingness to learn them)
Exposure to Consumer Insights, Messaging Frameworks, Survey Design is an advantage
Clear written and verbal communication in English, and care with detail in your work
No prior work experience required — this is a fresher-friendly internship
Based in Gandhinagar, Gujarat or willing to work from there for the internship period

Perks & benefits

Letter of RecommendationMentorship from a named mentorLive project experienceExposure to professional tools and workflowsPre-Placement Offer (PPO) opportunityStructured onboarding and a formal mentor at a large, established employer

Interview & selection process

4 rounds — typical selection flow for this role:

1Application screening & resume shortlisting by the talent team
2Team-fit / behavioural interview with the team
3Online aptitude / domain assessment
4HR discussion — stipend, start date, expectations and offer

About Dr. Reddy's Laboratories

Dr. Reddy's Laboratories operates in the pharmaceuticals sector and has an active presence in Gandhinagar. Interns here are put on real work from the start, because the team's view is that the fastest way to learn a craft is to practise it under people who already do it well — not to watch it from…

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