Cognizant

Performance Marketing Intern

InternshipIn OfficePatna, Bihar3 months31K/mo2 openingsImmediate / Rolling

About this internship

Start your career in performance marketing and paid acquisition with Cognizant as a Performance Marketing Intern in Patna. You will sit with a working team, use the same tools and systems they do, and own a defined piece of work from day one. About the role As a Performance Marketing Intern at…

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Skills you'll use

Google AdsMeta Ads ManagerROAS TrackingMedia BuyingAttribution ModelingGoogle Analytics 4Audience SegmentationCreative TestingLanding Page OptimisationBudget Pacing & Reporting

What you'll do

Work on running paid campaigns and defending every rupee of spend with data alongside the core team
Apply Google Ads, Meta Ads Manager, ROAS Tracking, Media Buying to live, production-facing problems
Document your work clearly for reviewers and stakeholders
Participate in reviews and act on the feedback you receive
Collaborate across engineering, product, design or business as required
Follow the team's quality, testing and documentation standards

Who can apply

Pursuing or recently completed BBA/MBA (Marketing), B.Com, B.A. (Mass Comm), B.E./B.Tech or any graduate with campaign projects — 2026 freshers & final-year students welcome
Working knowledge of Google Ads, Meta Ads Manager, ROAS Tracking (or a genuine willingness to learn them)
Strong fundamentals in your discipline and clear problem-solving ability
Care with detail and the discipline to document your work
Clear written and verbal communication in English
Based in or willing to work from Patna, Bihar

Perks & benefits

Letter of RecommendationMentorship from a named mentorLive project experienceExposure to professional tools and workflowsPre-Placement Offer (PPO) opportunity

Interview & selection process

2 rounds — typical selection flow for this role:

1Application screening & resume shortlisting by the talent team
2Practical assignment or case study with a short walkthrough

About Cognizant

Cognizant operates in the it services & consulting sector and has an active presence in Patna. Interns here are put on real work from the start, because the team's view is that the fastest way to learn a craft is to practise it under people who already do it well — not to watch it from a…

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