A Business Development Executive opens new accounts rather than servicing existing ones — research, outreach and getting a first meeting with people who did not ask to hear from you.
Indicative Indian market ranges. Metro and specialist roles sit at the upper end.
Test written outreach with a live exercise — most BD work happens in email and LinkedIn now, and the ability to write something a stranger will reply to is rarer than confident speech. Ask for actual meeting-booking numbers; candidates who cannot quote their own activity metrics usually did not have any.
A BDE opens new accounts and is measured on pipeline created; a sales executive typically converts and manages. Advertise the one you mean, because the skill sets and temperaments differ.
Activity discipline and written clarity. Talent for conversation matters less than doing the unglamorous research and follow-up consistently.
Usually a pipeline or meetings target rather than closed revenue, since they do not control the close. Mixing the two demotivates good BD people quickly.
Post the vacancy free and reach candidates who are actively looking. Most employers get their first applications within 24 hours.